Tariff Consultancy Shop
Basket: 0 items, total £0.00
Continue shopping in: Foyer | Tariff Trends Snapshots | View basket / Checkout

TariffTrends SnapShot 153 - The development of Sub Brands by Mobile Network Operators - June 2020



TariffTrends SnapShot 153 - The development of Sub Brands by Mobile Network Operators - June 2020

Published: June 2020


Delivery: in Powerpoint, 37 slides


 


In SnapShot 153, Telecomspricing examines  the development of Sub Brands by Moble Network operators  MNOs are using Sub Brands to address new customer segments and expand their business. Sub brands are being developed to focus on the youth market and low-cost brands that are separate from the established brand. The MNOs are also building in-house digital only brands as an experiment in providing digitalized services.


Telecomspricing examines the growth in MNO Sub Brands with brief profiles of the key new service launches worldwide. It examines pricing and product positioning of the new sub brands with customer take up and the attraction of the new services offered. 




Agenda – The development of Sub Brands by Mobile Network Operators



1. Introduction – The new MNO Sub Brands that are being introduced

2. Sub-brands that have gone          

3. New MNO Sub Brands in Europe including for the business segment

4. New MNO Sub Brands outside Europe

5. Business models for the MNO Sub Brand

6. Conclusions – The advantages of the MNO Sub Brand 





Companies included in the report include:Belong (Australia), Blau (Germany), Dipper (Norway), Fido (Canada), Ho (Italy), Imagine (Brunei), Kena Mobile (Italy), Lowi (Spain), NXT LVL (South Africa), O2 (Spain), Ookyo (Malaysia), Skinny (New Zealand), sosh (France),  Tuenti (Argentina, Ecuador and Spain), Very Mobile (Italy), Visible (USA), VOXI (UK), Yahoo Mobile (USA), Yu (Spain) and YOXO (Romania). 





Deliverable
PowerPoint 37 slides packed with information and pricing examples.


 


 


Related products:



  • TariffAlert - a daily alert that keeps you abreast with latest tariff changes and additionally provides telecomspricin's analyst comments. 


 



  • Tariff Trends SnapShot Series



 


 


 


 


 


 


 



Description   Code   Price
 excl. VAT		 Quantity    
TariffTrends SnapShot 153 - The development of Sub Brands by Mobile Network Operators - June 2020 TTS153 £345
Add to basket
© Tariff Consultancy Ltd. All rights reserved
Keep updated:
Telephone: Office +44 (0)2089 936861 Mobile 07776 254827 Email: [email protected]

Company Address: 47 Cecil Road, London, W3 0DB Company No: 5015163 VAT No: 882 2827 93