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About the Tariff Trend SnapShot Service. It is a Research & Analysis Service published by Tariff Consultancy Ltd (TCL) providing a brief snapshot analysis of a new pricing trend for mobile or fixed line services seen by TCL analysts. It is published approximately every fortnight (for 20 issues a year).
The TCL Tariff Trends SnapShot #40 (Series 2014) Pricing for QoS and Bundling
In SnapShot 40, TCL analyses Pricing for Quality of Service (QoS) & Bundling. Traditionally, MNOs have priced their product based on a fixed volume or according to usage. With the maturity of most mobile markets there is an increase in bundle sizes, and MNOs are introducing more differentiation in their product packages. MNOs are also productizing customer renewals and upgrades.
Content
1. Introduction – The concept of pricing for Quality of Service (QoS)
2. Examples of pricing by access speed
3. New price initiatives using additional service bundles
4. Other examples of new pricing bundles & customer loyalty plans
5. Conclusion – The main developments in bundled pricing
Key companies mentioned in this SnapShot include:
1010 (Hong Kong), Elisa (Finland), O2 (UK), Orange (France), SFR (France), SingTel (Singapore), Swisscom (Switzerland), Tele2 (Sweden), Telia (Denmark), Telekom (Germany), Telstra (Australia), Verizon Wireless (USA), Vodafone (Germany) & Vodafone (Qatar)
Delivery: In Microsoft PowerPoint.
Number of slides: 30
Published: September 2014
Related products:
1-year subscription to Telecoms Pricing Today - Daily
1-year subscription to Tariff Trends SnapShots
or individual Tariff Trends SnapShots, titles published to-date include:
2014 Snapshot Series includes:
Description | Code | Price excl. VAT |
Quantity | ||
Tariff Trends SnapShot 40 - Pricing for QoS and Bundling | TTS40 | £195.00 |
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